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How to Improve Cellular Coverage in Large Areas
January 19, 2024
Mobile apps and e-commerce continue to grow exponentially as a share of the modern digital economy, with users increasingly dependent on them.As of March 2024, people using mobile devices contribute to 61.21% of all website traffic, making cell phone coverage and the consistency of that coverage over large areas more important than ever.The issue is particularly mission-critical for businesses. You need cell signal continuity in order to:Agile Business Performance
The growth of mobile web use means that companies increasingly need to respond to the expectations of the mobile customer. They should have a web presence and checkout process that are optimized for the mobile user and can respond to customer needs in real time.The most powerful advantage of a smartphone is that it lets your agents, managers, and stakeholders effectively connect with your business from wherever they are. When there’s a need to route a customer call to one of them, they can be available. When there’s a crisis or a major opportunity, they can get on it right away. Mobile devices are sophisticated enough for them to be able to access plenty of detailed data when they need it.Of course, all of these capabilities depend on reliable cell signal. If you’re struggling to provide strong enough cell signal to any part of your team, you’re sacrificing a competitive edge that can be critical to success.Effective Team Management
The number of remote workers is steadily growing in the U.S. Chances are, some or all of your team works from home at least part time. Some companies coordinate workforces across multiple states and international borders. Having that workforce connected with reliable mobile devices can make a huge difference in coordinating those teams efficiently. The more reachable your workforce is the more efficient your operations.The same principle holds true for teams that aren’t working remotely but might be spread out over a large site such as a large office complex or construction site. In these cases, having each part of your team be able to reach out to others is critical.Sharing Detailed Information
When you’re dealing with a new client or taking on an existing portfolio, information can make the difference between success and failure. You want your team to come to the table with all the data they need to complete a transaction, the products and services they’re most interested in, and the challenges they’ve had in the past.Smartphones make it easy to share that kind of data. Your team can access any CRM software you use, share messages and updates with each other, and send files and media content. The more use they can make of mobile data, the better prepared they can be for otherwise unexpected events.Of course, all of this is premised on having dependable cell signal. Especially if your competitors can enjoy fast data speeds and you can’t.Enhancing Personal Safety
Connectivity is about more than just the benefits of efficient teamwork and business practices, especially if your business takes you to remote terrain where getting reliable cell signal is often challenging. In those situations, it could mean a lifeline to personal safety.There are any number of hazards that teams can run into in remote wilderness areas. Natural disasters like floods, wildfires and rock falls can come out of nowhere. Equipment can break down. Dealing with infrastructure like natural gas pipelines can lead to literally explosive mishaps.In those kinds of situations, having a reliable mobile connection can literally mean the difference between life and death. The ability to reach the outside world offers access to emergency services and first responders and to utilities like the Wireless Emergency Alert (WEA) network.
- Respond quickly to customer concerns and opportunities
- Coordinate remote-working teams across long distances
- Transfer detailed data with speed and reliability
- Maximize safety in remote areas